Tourism, Better Life | KAIQI Group Invited to Participate in Shanxi Tourism Development Conference

Fan Zhiyong, Vice president of Kaiqi Group, attended the meeting, with the theme of "The Integration of Different Industries, with the Wings of Operation", to bring you a wonderful speech.

As a leader in the parent-child cultural and tourism industry and a practitioner of child friendly cities, Kaiqi Group empowers parent-child cultural and tourism from five aspects: pre operation, matching empowerment, production process, operational thinking, and operational model. Guided by operation, it integrates all formats and resources, cultivates user needs, and achieves revenue growth and optimal input-output ratio through refined operation.

As an experienced operator, Kaiqi has a series of successful finished cases, such as Beibangbang Parent-child Park, and knows how to achieve market operation goals through effective paths. Through years of market operation practice and summarization, the original "Kaiqi Marketing" methodology, fully integrating the carrier characteristics of theme park tourism resources, fully integrate manpower, content, publicity and other aspects, to create a "happy play system" of "delivering love with joy" for the destination.

In the future, Kaiqi will continue to deepen its brand building and market operation. From the perspective of operators, it will provide customers with more comprehensive integrated whole-process services, achieve efficient marketing that combines "content, scene, product, and operation", and systematically solve the problems of traffic, conversion, revenue, and reputation effects.